Rotary’s preliminary worldwide membership figure as of July 1 is more than 1,209,000 members in over 35,000 Rotary clubs.
This represents a net increase of more than 20,000 Rotary members since July 1, 2014.
“This is encouraging and indicates that the innovative approaches we’re using to reach out to new members, and keep existing ones, are reaping rewards,” said RI General Secretary John Hewko. “It’s gratifying to see the elements of our membership strategy, such as the brand strengthening initiative, a more robust social media presence, and the Rotary Global Rewards program, bring in new members.”
The implementation of new digital tools designed to enhance the membership experience has helped drive growth, say leaders at One Rotary Center. More than 14,700 Rotary clubs — 43% — have adopted Rotary Club Central to set and track annual goals for membership, service, and giving to the Rotary Foundation. Rotarians have posted more than 8,900 projects on Rotary Showcase since it launched in 2012, reflecting more than 6.8 million volunteer hours.
“As always, while celebrating these milestones we should use them as a springboard to new achievements,” Hewko said. “One of our 2015-16 goals is to increase club membership by 35,000 people, expand the diversity of our members, and keep more of them at Rotary.”